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How Video Delivered 95% Message Retention and What That Means for Attribution, Conversion Tracking and Marketing Analytics

https://www.beacon-bookmarks.win/how-one-quarterly-video-changed-the-way-australian-businesses-use-video-across-marketing-sales-recruitment-and-operations

1. Why 95% message retention in video matters for attribution and measurement When a client told me their explainer video scored 95% message retention in a controlled test, I didn't treat it as a vanity stat