A small business can shop off-exchange through a broker, buy a small-group plan...
https://romeo-wiki.win/index.php/How_Do_Health_Insurance_Brokers_Get_Paid,_and_Does_It_Change_My_Rate%3F
A small business can shop off-exchange through a broker, buy a small-group plan directly from a carrier, or consider an HRA for individual coverage. Before comparing costs, check that employees’ doctors and nearby hospitals are in-network.